Will it ever stop?

Pete Ferrand petef@sprynet.com
Tue Dec 30 09:22:35 EST 2003


> "Dan Billings" depressingly noted:
> 
> > Today 93.5 WCTB Fairfield, Maine was STILL playing all Christmas 
> > music.

If we plan to continue our Christmas music past Christmas, we can thus
sell our advertisers associated Christmas packages that continue as
well, thereby increasing the size of our Christmas avails by, say 20%.
We can also tell the Home Office as we conclude accounts for the year
that we have increased the size of our Christmas inventory and sold the
time, thereby increasing the amount of our holiday business by, say 20%.


-Pete
Enfield, NH





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