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Fwd: RE: Fwd: BRW: 'RKO lets morning guy Ozone go
>DATE: Wed, 27 Aug 2003 01:38:17
>From: "Brian Vita" <brian_vita@cssinc.com>
>To: "'boston-radio-interest@bostonradio.org>
>There is a reason why shows like this are on NPR or >PBS - they are not
>commercially viable. If there was an audience Clear >Channel or one or
>all of the other syndicators would be scrambling for >this type of
>programming. Instead, a minority who "knows what's >good for us" uses
>our tax dollar, directly or indirectly (tax >deductable status) to force
>feed it to us.
>Brian T. Vita, President
>Cinema Service & Supply, Inc.
>77 Walnut St - Ste 4
>Peabody, MA 01960-5691
<(978)538-7575/Fax (978)538-75
Oops...you forget one thing: in Boston, WBUR gets phenomenal
ratings with a less-than-full-power signal and a directional
antenna...and for about 4 hours daily, another station in
town with a currently grandfathered 100kw signal carries
identical programming. WNYC AM&FM has a cume of 1-million
listeners (1 in 21 ratio) in metro New York. A public
FM in Philadelphia picked up classical (at least during the day)
when WFLN went bye-bye and does better than the 95.7
signal now with a mind-numbing
pop format. Sometimes excellence and intelligence IS
marketable (the Wall Street Journal almost matches USA Today, and
I'm not denigrating the latter). WBZ-AM isn't perfect,
but it's better than it would be if WBUR weren't around!
Laurence Glavin
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