RE: Lettrerman on WODS ?

["Bill O'Neill" <billo@shoreham.net>]

 Most places of employment choose a station
> for the PA system and
> don't change it.
> From: "Dave Faneuf" <tklaundry@juno.com>

Extra absorbant confusing.  Listeners at home could easily WATCH
Dave instead.  If you leave the radio on Letterman, the clock radio
clicks onto WODS in AM drive.  But .... if it's home and it's
Letterman, then it's....TELEVISION.  Unless the demo you're shooting
for is the truly challenged.  If it's car or work or Truckin' Bozo
long-haulers, maybe it's another radio option; what's the impact or
potential kick to the numbers on that oft-unrated daypart?  Late
evening shows can help a.m. drive IF the radio is set to that
station before power down.  But it's not home listening because, um,
there's the TELEVISION.  Some execs. have way too much time on their
hands.

Bill O'Neill