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Re: Disney versus Koppel
The simple fact that you know that Subaru claims their
vhicles are safe and they say they have Porsche
engines in them shows, in a way, that advertising does
work. You may not want to buy the car, but you know
about it...
> I don't think I'm all that influenced by
> ads...I'm not gonna buy
> a Suburu no matter how many times that annoying ad
> tells me how safe it is
> and that it has a Porsche engine in it. Apparently
> advertisers seem to
> feel that I'm not alone and that people over a
> certain age aren't worth
> targeting, and until someone convinces them
> otherwise it's not likely to
> change.
=====
Cooper Fox
WWBX- (All new, all hit, B97.1)
WVOM- (The Voice of Maine)
KISS 94.5
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