Re: Weird programming changes

[Jibguy@aol.com]

There's a company from Westchester County NY who supplies most of these 
one-hour "Talk Programs" which appear on the air to be real radio talk shows. 
 Air these on a station like WRKO in between real talk shows, and the $$$$ 
response to the program producer is incredible.   They have the right formula 
(not in what they sell, but how they sell it), its very professionally done.  
 These shows are usually NOT P.I., but rather the whole hour is sold; in the 
case of WRKO, for proabably for a LOT of money; more than what a Saturday 
mid-day hour would bring in regular commercials.   AND there's absolutely no 
differentiating between the "commercials" within the show to the show itself. 
      Times have changed.........   :(
-----jibguy

In a message dated 4/14/01 6:55:26 PM Eastern Daylight Time, 
dlh@donnahalper.com writes:

<< That's not new-- last year, I heard them doing a show about homeopathic 
 medicine where it mainly seemed to be about shilling for various products 
 you could buy from the hosts... I'm not accustomed to it either-- but even 
 TV has infomercials on in visible dayparts.  I guess making money takes 
 precedence over everything else, including putting on some interesting 
 programming.  (If I'm not mistaken, these folks buy the time and then sell 
 commercials within their own show...)
  >>