RE: NERW: WHMP-FM vs. WKSS-FM

["Mike Fitzpatrick" <fitzradio@map.com>]

>
> >Date: Sun, 7 May 2000 13:26:55 -0500
> >To:nerw@khavrinen.lcs.mit.edu
> >From:mwaters@wesleyan.edu (Martin J. Waters)
> >Subject:Re: NorthEast Radio Watch 5/6: Clear Channel Buys More
> >
> >>NERW wrote:
> >>SPRINGFIELD was led again by WPKX's country format, followed by
> >WHYN-FM, WMAS-FM, WAQY, and Hartford-market WKSS (ironically doing far
> >better than Clear Channel sister WHMP-FM in WHMP's own market!)
> >
> >        Not ironic, really. WKSS-FM has decent signal over most of the
> >Springfield market survey area, and it's probably better than WHMP-FM in
> >the immediate Springfield area, where the population is
> concentrated. WKSS
> >has been competitive in the Springfield ratings for a long time.
> >

Also remember two other things: first, WKSS is a totally separate format
from WHMP. and second, when you get into Springfield, especially the central
to southern parts, you get co-channel interference from WPLR in New Haven,
which with a poor quality receiver would make you not want to listen to
WHMP.

--MIKE