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Re: Star 93.7, dance-oriented...?



- --- Mike Thomas <nostatic@earthlink.net> wrote:
> This is not a pure "Jammin Oldies" station.  It's more of a hybrid.
> WTJM-New York usually doesn't venture much past the mid 80's, plus they
> play more early 70's material than 93.7 is currently doing.  Of course,
> TJM is also designed not to cannibalize co-owned WKTU and it's primary
> target is WCBS-FM.  93.7 looks like their going after several
> stations--the upper end demos of Kiss and WJMN, and the lower ends of
> WODS and WROR.  Their playlist is extremely tight right now, and we'll
> have to see how it finally shakes out. There have been some wierd segues
> tonight on WEGQ--Cher "Believe" into "Lean On Me"-Bill Withers. Ouch!

Agreed, again..:) Just based on what will be (unfortunately) a
playlist,they're definitely focusing
on JMN's upper demos,  much more than Kiss', me thinks. Even based
on the spots(lots of Home Depot and similar home improvement joints),
the focus is on the "money" group who atteneded high school during mid-70s
to early 80s and listened to Kiss 108 or whoever competed against
them back then.

I am not at all impressed by the playlist so far(they already 
played Bee Gees' "How Deep Is Your Love" *3* times in less 
than 24 hrs...sheesh!) I can't compare them to 'KTU from 3 years ago.
'KTU was much more daring at the start. If this is the way Star will sound musically, 
it'll be...a very wimpy imitation of a Hot AC/dance station with
lots of crossover artists. Their first book will probably be 
pretty good but the numbers will settle down after a while.


- -Mark

> 
> BTW--Last song on the Eagle before the Prince marathon was "You Cant
> Always Get What You Want" from the Stones.  It aired just before 10pm
> Wednesday night.
> 
> Mike Thomas
> WXLO & Mediabase 24/7
> 
> Bump Martin wrote:
> 
> > Is that what a "Jammin Oldies" station sounds like?
> >
> > Anyone know for sure?
> >
> > (Not being sarcastic...I just never heard one before....)
> >
> > BM
> >
> > -----Original Message-----
> > From: Bob Nelson <bluesradio_99@yahoo.com>
> > To: boston-radio-interest@bostonradio.org
> > <boston-radio-interest@bostonradio.org>
> > Date: Thursday, April 01, 1999 3:16 PM
> > Subject: Star 93.7, dance-oriented...?
> >
> > >Maybe too early to judge from the first 3 songs
> > >but it looks like their R&B-based oldies sound is
> > >quite danceable and fairly new. In other words,
> > >I wouldn't expect older stuff from the 60s or
> > >early 70s. The overall sound is probably mid-70s
> > >to today. "Those who grew up on Kiss 108 Disco"
> > >
> > >_________________________________________________________
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> 
> 

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