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Re: New Twist w/TV Sign-offs



Wow!   And there are those out there that think the Telecom Bill of 96 has
dullen broadcasters' sense of ingenuity and adventure........

In a message dated 2/4/99 7:41:41 AM EST, kaimbridge@my-dejanews.com writes:
<< Here's a first.
 After signing off, WLWC-28 New Bedford kept on a (call letter only) ID
 slide (w/audio tone), with a magazine type ad on the top half of the
 screen:  (something to the effect of) "In Pain?  Can't Sleep?  Then try"
 next to a picture of a "Tylenol-PM" package, followed by an "877-"
 number.
 It stayed on all night:  Ya think they billed it by the minute?   >>

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