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Rinshots (was: WPLM)



Dan Strassberg writes:  <snip> (and
>even one AM move in of a station from Wichta Falls that is now leased
to or
>owned by Radio Disney). Supposedly, there is now an FM on every
second
>channel that purports to serve the Metroplex, but in nearly all
cases, the
>move-ins are rimshots that reach no more than 50% of the market--and
often
>much less.

A former WCAP colleague now works at KGBS (1190, Dallas) Imus, Oldies.
Looking at that market lately, it is any wonder why it has such a high
national ranking.  Question:  As (successful) rimshotters move into a
market, does that increase market size?

Bill O'Neill

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