Re: WPLM

[Brian Vita <brian_vita@cssinc.com>]

It looked for a while like they were trying to make a major run at it.
They switched from a live AM Drive show to several live dayparts and also
scooped SJZ this summer at the JVC Jazz Fest by providing live feeds
directly from the soundboard. (By comparison, SJZ did live cut-in remotes
and had one song fed over the air via a POTS line.  I don't think that
either station advertises the format quite enough though SJZ has done some
TV in the past.

Brian

At 04:37 PM 12/27/98 -0800, Mark Shneyder wrote:
>
>From: Bob Nelson <bluesradio_99@yahoo.com>
>
>>Looks like my guess is correct-- maybe WSJZ was >toomuch competition
>for them?
>
>Very true. Also, the Jazzy 99.1 didn't seem to
>do much against Oasis 99.5. WPLM was always under 1 share and WOAZ was
>getting somewhere around 2. 'SJZ
>now averages around a 3 share. Also, Greater Media is now pumping $$$
>into 'SJZ's marketing and promotion and
>is determined to make it work. An independent like
>a 'PLM just didn't stand a chance against 'SJZ in the long run.
>
>-Mark
>
>
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