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Re: WDLW-1330
- Subject: Re: WDLW-1330
- From: wcarter@mva.net (Wayne Carter)
- Date: Sat, 28 Jun 1997 07:27:06 -0400
...... so Acton hired a new GM (Bill McCarthy (the same
>22-year-old Norm Natham used to talk about!))
>They had a super sales effort especially AFTER WBOS turned country, and
>4/5ths of the listeners were gone.... I once then asked GM Bill McCarthy:
> "How many suckers (potential advertisers) do you think are out there who
>would spend $$$ to advertise on a station whose audience had gone to WBOS?"
> His answer was a quite professionally said "(holding up the Boston Yellow
>Pages in his hand) THIS is how many." Guess he was right.
>
>They had probably a sales staff of 4 or 5. And they DID sell. Pretty
>amazing. McCarthy did his job.
>
>----jibguy
Is that the same Bill McCarthy who today manages WNRB for Communicom?
Wayne Carter
Great Commission Broadcasting
J-Light 1060am
http://jlight.com
"To Infinity......and Beyond!" -Buzz Lightyear
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